Flockjay is an education startup that teaches sales--an accessible, lucrative skill--to help people of all sorts crack into tech. We worked with them to develop a new brand identity that communicates their offer and their mission.

We built off of Flockjay’s existing name and logo to create a brand ID system centered around two ideas: The Flock, representing the diverse individuals that make up their learning community; and Skyworld, the quest for upward-mobility and a better future that drives them. We helped their team put the new brand in practice by designing their website, ensuring that they could speak to their audiences of students, companies, and potential employees.

PROJECT DETAILS

Brand Identity, Illustration, Website, Social / Art Director, Designer

Wildshore, 2020